Navigating Instagram: How Many People Can You Follow in a Day?

how many people can you follow on instagram a day

Navigating Instagram: How Many People Can You Follow in a Day?

Instagram, one of the most popular social media platforms, allows users to connect with friends, family, and even celebrities through photo and video sharing. With its immense user base, it’s important to understand the limitations and guidelines set by Instagram to ensure a smooth experience for all. One such limitation is the number of people you can follow in a day. Let’s dive into this topic and explore how many people you can follow on Instagram within a 24-hour period.

Understanding Instagram’s Follow Limits

Instagram has implemented follow limits to prevent spamming and maintain a healthy user experience. The exact number of people you can follow in a day may vary depending on several factors, such as the age of your account, your account’s engagement, and Instagram’s algorithmic assessment of your activity. However, as a general rule, new accounts or accounts with low engagement are more likely to have stricter follow limits compared to older, established accounts.

Factors Influencing Follow Limits

1. Account Age: New accounts typically have stricter follow limits to prevent spamming in the early stages. As your account ages and gains more credibility, Instagram may gradually increase your follow limit.

2. Account Engagement: Instagram evaluates your account’s overall activity and engagement levels to determine your follow limit. If you have a high engagement rate (likes, comments, and interactions), Instagram is more likely to grant you a higher follow limit.

3. Account History: Instagram considers your past behavior, including any previous violations of its community guidelines. If your account has been flagged for violating Instagram rules, your follow limit may be lower as a consequence.

Follow Limit Ranges

While there is no specific number mentioned by Instagram regarding the maximum number of people you can follow in a day, it is generally advised to stay within a range that ensures you don’t trigger any follow limits. This range can vary depending on the factors mentioned above, but it is generally recommended to follow no more than 200 to 500 accounts per day for newer accounts. Established accounts with higher engagement levels can typically follow more accounts, ranging from 500 to 1000 per day.


Instagram’s follow limits exist to maintain a healthy user experience and prevent spamming. While the specific follow limits may vary based on factors like account age, engagement, and history, it is important to respect these limitations to avoid any potential penalties or account restrictions. By staying within the recommended range of 200 to 500 accounts per day for newer accounts and 500 to 1000 accounts per day for established accounts, you can navigate Instagram smoothly without any issues.

Frequently Asked Questions

1. Can I exceed the follow limit?

It is not recommended to exceed the follow limits set by Instagram. Doing so may trigger their algorithm and result in penalties such as temporary or permanent account restrictions.

2. How often does Instagram update follow limits?

Instagram’s follow limits are not updated on a fixed schedule. They are evaluated dynamically based on various factors like account age, engagement, and history.

3. How can I increase my follow limit?

To increase your follow limit, focus on building a credible and engaging Instagram presence. Interact with other users, post quality content, and avoid any violations of Instagram’s community guidelines. Over time, your follow limit may increase.

4. Can I decrease my follow limit if I violate Instagram rules?

Yes, if you violate Instagram rules or engage in spammy behavior, your follow limit may be decreased as a penalty. It is crucial to adhere to Instagram’s guidelines to maintain a healthy and active account.

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